CC of Scranton Coffee Table Book
Book Design
01. — OVERVIEW
A Look Inside The Course & Clubhouse
The Country Club of Scranton is a 128 year old premier private country club located right outside of Scranton, Pennsylvania. The Lake Agency designed a luxury, hardcover, linen wrapped book showcasing a collection of photographs of the 27 hole championship golf course and 96 year old clubhouse.
02. — OBJECTIVE
Provide a Rare Look Into One of NEPA’s Most Renowned Private Country Clubs.
We designed a book that not only serves as a luxurious piece of decor, but provides a rare look into one of Northeastern Pennsylvania's most renowned private country clubs. This book acts as a time capsule for current and future members, their guests, and all golf enthusiasts alike. It serves as a way for members to display and show pride in their club as well as, allow non-members to get a glimpse into and learn about the history of this historic club.
03. — RESULTS
Amazing Results On A Short Deadline
Working with a short deadline of less than 3 weeks time, the Lake Agency built awareness & interest for this product through a beautifully designed & implemented social media & email campaign that garnered some amazing results.
04. — STATISTICS
7.75% Total Conversion Rate
$138 Average Order Value
$11K Total Revenue Value